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Evaluating the impact of information campaigns in the field of migration: A systematic review of the evidence and practical guidance

Evaluating the impact of information campaigns in the field of migration: A systematic review of the evidence and practical guidance

This report provides the findings from a systematic literature review, looking at 60 evaluations of information campaigns targeted at migrants, traffickers, and communities. While there has been a widespread uptake in information campaigns, there is a lack of consistent, robust evaluation of their impact. The report points to the absence of a clearly defined campaign objective and/or target group as a common shortcoming.

Fecha de publicación
Tipo de material
Destinatarios
Academia
Government
Autor
Jasper Tjaden
Sandra Morgenstern
Frank Laczko
Fuente/Editorial
International Organization for Migration (IOM)
Other Source / Publisher
IOM’s Global Migration Data Analysis Centre (GMDAC)
Idioma
English
Ámbito geográfico
Regional
Regional
Africa
Asia
Europe
Grupo de trabajo
No
Proceso de revisión regional
No
Objetivos del Pacto Mundial para la Migración
3
Tema transversal
Whole-of-government approach
Palabras clave
ICT facilitating travel & migration
Migrant communities and networks
Status
Published

*Todas las referencias a Kosovo deben entenderse en el contexto de la Resolución 1244 [1999] del Consejo de Seguridad de las Naciones Unidas.